In this module, mentee teams unpack the two potentially viable products or services and outline their benefits to potential customers and highlight their key selling points. The objective is for each mentee team to comprehensively describe the characteristics and benefits of their selected products. Mentee teams will also be able to come up with value propositions which will be used to market their selected products or services.
ENTREPRENEURSHIP JOURNEY PROGRAMME
Module 7: Unpacking Potential Products
Module 7: Unpacking Potential Products